THE GROWTH OF AGENTS IN THE US MARKET: BEST PRACTICES FOR EFFECTIVE INTERNATIONAL STUDENT RECRUITMENT

Recorded February 13th, 2020 3:00pm ET

Previously Recorded: Thursday, February 13th, 2020 3:00pm ET

Program Level: Intermediate

Program Prerequisites: None

Presenters: Mark Lucas, International Student Education Agent Association (ISEAA) chair; Sharon Butler, Executive Vice President, Global Education at Flywire

With the US Department of State officially supporting the use of education agents, more and more academic institutions are turning to third-party agents to aid international student enrollment. According to a recent Admissions Trend Survey conducted by the National Association for College Admission Counseling (NACAC), a third of American college representations use commission-based agents and of those 75% consider them important to recruitment efforts. 

Featuring Mark Lucas, the current chair of International Student Education Agent Association (ISEAA), this 30-minute Flywire-sponsored webinar will discuss best practices and ways US institutions can incorporate agents into an effective international recruitment strategy to retain and boost student enrollment.